How To Make Daily Sales With Selling Hair On Social Media - Hair Business Sales Guide
One of the main reasons people aren't seeing daily sales, this is super common, if you are in the same situation, don't worry, because you are not the only one. because you are showing up inconsistently. if you want consistent money, you have to be consistent. if you are inconsistent, your sales will be inconsistent. to grow your audience, prove that you are trustworthy, get in front of the people you have to show up consistently, you need to be posting every single day. there are some things that you can do to get away from posting every single day, you can plan your content out in advance, you can hire somebody to help you with it, if you have a nice enough budget, you can run Facebook ads, where you don't need to post every single day because your ads are running every single day for you. you do have options, but if you are in the very beginning stages of your business, you have to be showing up every single day, even when nobody cheering for you, it may seem you're talking to yourself, you still need to show up every single day. most entrepreneurs started with no cheerleaders.
Targeting a Specific Niche Or a Group Of People
Don’t try to sell your hair to everybody. because that way, you are not talking to anybody, because nobody can connect with you or what you have to offer. you cannot be promoting a million things in different niches on one page, because it's not going to connect with anybody, it's extremely confusing. nobody knows you got going on, it's very clustered, that's not what you want.
Hair Products Matching Up With Content
When your wigs and social media content don't match, it would cost you a lot of sales. This could be an array of things. if your wigs have quality, but your content doesn't reflect that. the quality of the content is low, or it's bad lighting, looking it was you rushed to do it, it doesn't reflect the quality of the wig, it'll coming off as cheesy, worse of all cheap. and your hairpieces should match up with their content. this is something that will be holding you back from greatness. if you are struggling with creating content, what to create, or what your audience wants, then the first place you should start is with your wigs. you should be able to break your wigs down from top to bottom, there's much you could talk about, you could talk about the features of your wig, the benefits of your wig, what separates your wigs from the rest. doing reviews, behind the scenes of making the wig, frequently asked questions page that you get asked about the wig. there's much content out there.
Making Daily Offers
Daily offers don't mean push selling your wigs. utilizing your stories, DMs, networking, having conversations with people who may be interested in your wig. you won't ever get to see the benefits of social media until you put the social back into social media. you cannot expect to post all day, if you don't engage, reach out, follow up, then you're not going to get the results that you want.
Funnels
Funnels are simply your customer's journey from the time that they find you to the time that they shop with you. you have to have a funnel in place, 99% of the time you're going to have more than one funnel in place. whether somebody found you from an Instagram live, or referrals, or the explorer page, they found you from a different platform, what does that journey look like, you must know that.
Don’t Leave Customers Unread
People who comment, DM you are prospects. you're leaving money on the table. if your excuses I don't have time either make time or hire out. there's no reason that comments, DMs should go unanswered. unless you're getting a million a day, if that's the case, it's a different story. but you know you're only getting two DMs on average for the month, and you leave them unread, that's unacceptable. especially you know when you don't respond to comments that are left on your page. you could have had 10 comments, but you only got five now. somebody had a question, and you didn't answer, you might be lost a sale. responding to comments will also create an atmosphere of engagement for your audience. new people coming on, even your old followers will feel more comfortable commenting on your posts when they see that you actually listen and respond.