How To Sell More Hair Online Using Shopify - Best Hair Vendor Shopify Store Guide
Shopify is like a ride or dies for a lot of new-starter hair vendors. no other platform compares to Shopify, if you are trying to sell hair products online, you need to be on Shopify. and if you don't even know what Shopify is or do not know how to work it, you do not know all of the things that you can do with Shopify to take advantage of making crazy money online, this is the guide for you!
What is Shopify?
Shopify is an e-commerce platform, that is where your website will be hosted. here are some lit tips on how to actually make your Shopify store stand out, and not look generic, not be boring.
First And Foremost - Stay Away From Free Themes
A theme is like the layout of your store. this is why most people love Shopify because it's very user-friendly, very beginner-friendly. they make it super easy for you to go in and build a site in a day. if you determine, you can get it done. but don’t be cheap and choose a free theme. upgrade it from the start, invest the money. you are missing out on many key features from theme upgrades that you will not have on your free theme. free theme is plain, simplistic, minimalistic. go to themes.Shopify.com and see the difference between a free theme and a paid theme, then you will know why free themes will never work. and keep in mind that in 2021, most people are viewing your site on their phone, you need to know how your site looks on a phone as well as a desktop. always go for the premium themes, we want to identify ourselves as a professional, not as a beginner, not like we have a cheap site. not look like it was thrown together in a hurry. be fire from the get-go.
Secondly - Creating A Strong Consistent Branding Identity
A lot of people lack on creating a strong branding identity that's consistent across the board, meaning if you talk a certain way, look a certain way, take certain pictures, use certain colors, you have to do it on your website too. if you're doing it on your business Facebook, Instagram, Twitter. it's super important for you to create a professional-looking site that is consistent with your branding on other platforms. because this way will help people to be able to identify with you right away. people are very very hesitant to shop with new businesses already, if you are not consistent, people will worry about getting scammed. if you don't know the difference between branding marketing and advertising, you can click here to check out this breakdown article to help you understand.
Thirdly - Make The Most Out Of The Shopify App Store
The Shopify App Store is a gold mine. take advantage of the apps that will help boost your conversions. if you have Shopify, go digging inside the app store and look through those apps. that is going to change the game within your store. you don't want to build your store that says upload your products and send traffic. you need to have certain funnels/incentives/banners in place.